The Gift Squad

It all started with the Giftmixer 3000 - and three years later Firstborn is still creating viral marketing tools for Borders.

Client Borders
Project Year 2006
Project Status Archived
Project Links Launch Demo

The Gift Squad is standing by to help you find the perfect gift! Working again with Borders, Firstborn put together another helpful tool for shoppers this holiday season. This time we have many of Santa’s helpers lending a hand with gift recommendations.

Chat with characters like the Nutcracker, Elves, Gingerbread Men and the rest of the gang who know gift giving inside and out. After a few simple questions, they’ll come up with some great holiday gift items for the person you’re shopping for. Thanks Gift Squad!

More Projects

Comscore Brand Identity

View Project
View Project

Foot Locker AR App

View Project
View Project

J├Ągermeister Snapchat AR Campaign

View Project
View Project