Hewlett Packard - Mind Control

Using AS3, Papervision, full-screen video and 3D, we tried to push every facet of the interactive medium with this project.

Client Hewlett Packard
Project Year 2007
Project Status Archived

Firstborn teamed up with McCann San Francisco to create a clever website for HP’s back to school campaign. Every kid dreams of the opportunity to brainwash his parents in order to get what he wants and with The Society for Parental Mind Control, this dream can become a reality!

Using AS3, Papervision, persistent full-screen video and 3D, we tried to push every facet of the interactive medium with this project. The final product inspired McCann to use Firstborn’s creative as the basis for the print and broadcast campaign as well.

Agency Partner: McCann San Francisco

FWA

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