Sport Chalet caters to a young, athletic group of consumers. They wanted a web experience that showcased the retailer’s expansive range of winter apparel and equipment.
With plans in the works to launch an e-commerce site for the California-based action sports retailer, we were charged with designing an interactive experience to complement the new online shopping experience.
We created "The Mountain" through a combination of edgy design and specialized technology. The mountain itself was modeled in Cinema 4D and then brought into Papervision3D using a custom importer created by our development team.
The result was an exciting and vibrant interface that provided users with access to their favorite winter apparel and equipment. "The Mountain" served as a showcase for top brands and their sponsored pro athletes. Interactive video clips made the experience richer as users browsed the Sports Chalet gear.
Agency Partner: TM Advertising