Firstborn worked with Pernod-Ricard USA to redesign the online experience for Wild Turkey Bourbon - an American classic.
The new website for Wild Turkey demonstrates a unique way to display and organize a product lineup. Firstborn worked with Pernod-Ricard USA to redesign this interactive experience for the classic American Bourbon.
Brand identity was the driving force of the final design concept, which features Wild Turkey’s distillery process and heritage. Built entirely in Flash 9, the website is tasteful, engaging and smooth; three characteristics that real bourbon fans can appreciate.