Zune Journey

From concept to design and development, Firstborn partnered with T.A.G to create an unforgettable online journey for the new Zune.

Client Microsoft
Project Year 2007
Project Status Archived

In celebration of the new Zune player, Firstborn and T.A.G. created an online experience that has enough animation to keep users entertained for hours. The Zune Journey is composed of six dynamic tunnels, one for each feature of the Zune player itself. Various international artists designed the six environments that we brought to life in code.

The site’s rich product demos showcase our 3D talents and allow consumers to interact with the player as they navigate the experience from first-person perspective. This website truly gives the word "journey" a whole new meaning.

Agency Partner: T.A.G.


Site of the day


Best Use of Animation


Gold Winner


Animation Winner
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